Jurnal Internasional Ekonomi

Sage Publication : Journal of Management Inquiry

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This paper shows how ambiguity arises across multiple strategizing activities through the presence of multiple strategic actors
within and across different strategizing phases. During the authoring phase, the intentionality of the different management
actor voices becomes detached from the meaning expressed in the strategy text, resulting in a decontextualized, monovocal
strategy paper. In the translation phase, the study shows how the text still possesses an inherent multivocality making it
impossible to talk about strategy text as an atemporal, neutral object. In the phase of interpreting the strategy, three main
rhetorical positions are identified among the employees:acceptance, ambiguity and rejection, representing the multivocal
interpretations of the employees interviewed. The study contributes to the ongoing discussion about the challenges and
potentials of the multivocal, multicontextual nature of strategizing in organizations.

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

EJ2.16

Penerbit

New York : Sage Publication., 2012

Deskripsi Fisik

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Bahasa

English

ISBN/ISSN

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Klasifikasi

EJ2.16

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

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Info Detail Spesifik

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Pernyataan Tanggungjawab

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Versi lain/terkait

Lampiran Berkas

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